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Task 36: Design Instagram Product Reel from Scratch Using Canva (Free)

Step 1: Start a New Instagram Reel Design​

Go to https://www.canva.com and log in.

Click “Create a Design” → search for “Instagram Reel.”

Select Instagram Reel (1080 x 1920 px) to open a blank canvas.

Step 2: Add Background and Title​

Choose a background color or image from the left panel.

Click Text → Add a Heading and type your title (e.g. My Shop).

Center the title on top. Adjust font size to ~70px.

Step 3: Add a Shopping Cart Icon (Optional)​

Click Elements → Search “Shopping Cart.”

Choose a free icon and drag it near the title.

Resize and position it on the right side.

Step 4: Add Website URL at the Bottom​

Click Text → Add a subheading.

Type your website (e.g. www.myshop.com).

Center it at the bottom. Make the text bold and increase font size.

Step 5: Design the First Product Box​

Go to Elements → Shapes → Square.

Add a rectangle to act as your product box background.

Change the color (e.g. white) and round the corners (24–51 px).

Add a product image:

Use Uploads → Upload your image.

Resize and place it inside the product box.

Add product title:

Click Text → Subheading → e.g. “Product 1”

Place text inside the box. Adjust size and color.

Add a price tag:

Go to Elements → Search “Price Tag.”

Resize and place it near the product.

Add text like $100 and adjust placement using arrow keys.

Step 6: Group & Duplicate for More Products​

Hold Shift and select all elements (box, image, text, price).

Click “Group” to make them one unit.

Click “Duplicate” 3 times to create 4 total product sections.

Update titles to “Product 2”, “Product 3”, and “Product 4”.

Replace images and price tags as needed.

Step 7: Add Animation to Your Elements​

Select any element → Click “Animate”.

Choose from styles like Rise, Ink, Pan, Typewriter, Wipe, etc.

For full animation:

Group all product elements and apply animation to the group.

Or apply different animations to image, title, and price separately.

âś… Suggested animations:

Product image: Ink

Product name: Pan (from left)

Background: Wipe

Website URL: Typewriter

Step 8: Add Background Music (Optional)​

Click Audio tab on the left.

Choose a free music track and drag it into the timeline.

Adjust or trim as needed.

Step 9: Download & Upload to Instagram​

Click Share → Download → MP4 Video.

Save to your computer or phone.

Upload to Instagram Reels.

Add caption, hashtags, and your call-to-action (e.g., “Link in bio!”)